UDC: 
378+81
Lotova Nadezhda Konstantinovna
Кандидат педагогических наук, Assoc. Prof. of the Department for Economic, Legal and Humanitarian Education, Yakut State Agricultural Academy, N_lotova@mail.ru, Yakutsk
Prudeckaya Nadezhda Egorovna
Без ученой степени, Senior Lecturer of the Department for Economic, Legal and Humanitarian Education, Yakut State Agricultural Academy, nadyaprud@mail.ru, Yakutsk

DEVELOPMENT OF SPEECH CULTURE IN THE PROFESSIONAL ACTIVITY OF STUDENTS OF THE UNLESS SCHOOL

Abstract: 
In our time, a small degree of speech culture is considered a condition that negatively affects the competitiveness of professionals in the agricultural field. The purpose of our study is to update the General state of language training of first-year students of agricultural higher education and to establish the requirements for the formation of language and speech literacy, where the components of the technologies used will be revised. The methodological basis was the study of problems of formation of speech culture (Lomonosov, A. M. peshkovsky, F. I. Buslaev, A. A. Shakhmatov, L. V. Shcherba, V. V. Vinogradov, G. O. Vinokur, M. V. Panov, V. G. Kostomarov, B. N. Golovin, Yu. d. Apresyan, etc.). Of particular importance in our work were works on professional training of students of higher educational institutions (S. ya. Batyshev, A. p. Belyaeva, N. B.Kuzmina, A. K. Markov, etc.). Main achievements: the Analysis of modern educational technologies showed that the most effective is the module-rating technology, which has a set of special features of innovative and didactic requirements for communicative training of students of non-linguistic University. Conclusions: the concept of module-rating technology As a model of learning, which provides individualization of the curriculum, score-rating system of evaluation of students ‘ knowledge and ways of their assimilation depending on the abilities and interests of students in order to optimize the learning process and improve the quality of education.
Keywords: 
adaptation, competitiveness, competence, professionalism, knowledge
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